|Image courtesy of Carte Blanche Greetings Ltd|
Then the greetings industry started to change, some well established high street names nearly went under, and I realised that I needed a safety net. So with the intention of building a freelance client base I spent the latter half of the year putting together a portfolio, website (stop by www.ShaneMadeArt.com!), business cards and a cool little pack to send out. Beyond freelance opportunities I also hoped to use this work to break into the videogame industry, so I headed off to the Eurogamer Expo to show my stuff. Although I received some excellent and positive feedback from some well respected industry professionals, it also made me realise that maybe the industry I choose isn't as important as I think it is, as long I enjoy what I'm doing.
This was further confirmed after attending the Schoolism.com live workshop in London and listening to the advice of Bobby Chiu. Inspirational is an understatement; After the four hour lecture I finally felt I had direction, and that direction was to do what I loved doing and do it well.
So although I had put a LOT of work into my videogames focussed portfolio, it turns out it hadn't gone unnoticed. Soon after I was offered pretty much the best job I could possibly get within the greetings industry, a role with so much potential it's almost daunting! So I packed up my pencils and left the home of Tatty Teddy. For better or worse this obviously means that I will no longer be illustrating My Blue Nose Friends, therefore the above image will be the last MBNF christmas image I ever post - it was used on this years Blue Nose Friends advent calendar by the way. It's been a good run but I'm glad to move on to something different and stretch my artistic legs a bit.
2013 is going to be a super exciting year for me and I hope to show of some of the work I've done for my new employer as soon as I can. In the meantime I still have a few unseen pieces to keep things ticking over.
This blog will live on!
Have a great Christmas and a fulfilling new year,
All the best,